Credit Australian blogger intepid for distilling ab obvious but valuable insight. Without its brilliant writing, Woot.com is just a small-time online liquidator that sells one item at a time. With its wacky, brilliant and sometimes just-out-there writing (and podcasting now), it's a must-visit destination.
Combine that with the treasure-hunting aspect of never knowing what you'll see from one day to the next, and it's an addiction. It's habit-forming. It's like the daily comics or SportsCenter.
Who says having a great writer can't be a competitive advantage? Think about that one, little sister.
Monday, January 08, 2007
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